Ticket sales for Sunday’s match at the Principality have been slower on the uptake compared to previous years, while the Welsh regions struggle to attract regular big crowds.
It is a stark contrast to French rugby, with Francis saying Provence, a second tier French side, have enjoyed “two-and-a-half years of sell-outs”.
“It’s more of an entertainment in France,” he explained.
“They serve oysters on the side of the pitch, they have champagne. There’s a party in the bodega after and the rugby matches that.
“That French rugby model of a domestic league is great, hopefully something we can try and emulate here.”
But first Wales must put on a better show, having barely fired a shot against England at Allianz Stadium.
“You never go out there to have a bad game or to put the game we put on last week,” added Francis.
“We want to put on a show that we’re proud of firstly as a team, that our families are proud of and the Welsh public.
“Everyone is working as hard as they can, the effort is there in abundance. The coaches are in their offices until nine at night trying to help us. Hopefully it’s going to turn and the performances and results will come.”