{"id":5398,"date":"2025-12-20T09:03:37","date_gmt":"2025-12-20T09:03:37","guid":{"rendered":"https:\/\/microvibenews.com\/?p=5398"},"modified":"2025-12-20T09:03:37","modified_gmt":"2025-12-20T09:03:37","slug":"from-roombas-to-e-bikes-why-are-hardware-startups-going-bankrupt","status":"publish","type":"post","link":"https:\/\/microvibenews.com\/?p=5398","title":{"rendered":"From Roombas to e-bikes, why are hardware startups\u00a0going bankrupt?\u00a0"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p class=\"wp-block-paragraph\">The hardware world had a brutal week, with\u00a0<a href=\"https:\/\/techcrunch.com\/2025\/12\/14\/how-irobot-lost-its-way-home\/\" target=\"_blank\" rel=\"noreferrer noopener\">iRobot<\/a>,\u00a0<a href=\"https:\/\/techcrunch.com\/2025\/12\/15\/lidar-maker-luminar-files-for-bankruptcy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Luminar<\/a>, and\u00a0<a href=\"https:\/\/techcrunch.com\/2025\/12\/17\/rad-power-bikes-files-for-bankruptcy-and-is-looking-to-sell-the-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rad Power Bikes<\/a>\u00a0all filing for bankruptcy.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Each company faces its own mix of tariff pressures, supply chain issues, and shifting markets, but together they tell a larger story about the challenges of building physical products in an era of global trade tensions and cheap overseas competition. From the Roomba maker that almost got\u00a0acquired\u00a0by Amazon to the e-bike company that\u00a0couldn\u2019t\u00a0escape its Chinese supply chain, this week\u2019s bankruptcies are a warning sign for hardware startups everywhere.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Today on TechCrunch\u2019s\u00a0<a href=\"https:\/\/techcrunch.com\/podcasts\/equity\/\" target=\"_blank\" rel=\"noreferrer noopener\">Equity<\/a>\u00a0podcast, hosts Anthony Ha, Rebecca Bellan, and Sean O\u2019Kane discuss what went wrong for three once-promising hardware companies, plus\u00a0<a href=\"https:\/\/techcrunch.com\/2025\/12\/17\/amazon-reportedly-in-talks-to-invest-10b-in-openai-as-circular-deals-stay-popular\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon\u2019s massive OpenAI bet\u00a0<\/a>and\u00a0<a href=\"https:\/\/techcrunch.com\/2025\/12\/12\/trumps-ai-executive-order-promises-one-rulebook-startups-may-get-legal-limbo-instead\/\" target=\"_blank\" rel=\"noreferrer noopener\">Trump\u2019s new approach<\/a>\u00a0to AI\u00a0regulation.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Subscribe to Equity on\u00a0<a href=\"https:\/\/www.youtube.com\/@TechCrunch\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube<\/a>,<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/id1215439780\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0Apple Podcasts<\/a>,<a href=\"https:\/\/overcast.fm\/itunes1215439780\/equity\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0Overcast<\/a>,<a href=\"https:\/\/open.spotify.com\/show\/5IEYLip3eDppcOmy5DmphC?si=rZDFHv2sQUul_g94iCRgpQ\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0Spotify<\/a>\u00a0and all the casts. You\u00a0also can\u00a0follow Equity on<a href=\"https:\/\/twitter.com\/EquityPod\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0X<\/a>\u00a0and<a href=\"https:\/\/www.threads.net\/@equitypod\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0Threads<\/a>, at @EquityPod.\u00a0<\/p>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/techcrunch.com\/video\/from-roombas-to-e-bikes-why-are-hardware-startups-going-bankrupt\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The hardware world had a bruta&hellip; <\/p>\n","protected":false},"author":1,"featured_media":5399,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[249],"tags":[374,4432,4452,770,3632,3782,703,3634,4450],"_links":{"self":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts\/5398"}],"collection":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5398"}],"version-history":[{"count":0,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts\/5398\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/media\/5399"}],"wp:attachment":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}