{"id":2710,"date":"2025-12-11T15:54:02","date_gmt":"2025-12-11T15:54:02","guid":{"rendered":"https:\/\/microvibenews.com\/?p=2710"},"modified":"2025-12-11T15:54:02","modified_gmt":"2025-12-11T15:54:02","slug":"disney-signs-deal-with-openai-to-allow-sora-to-generate-ai-videos-featuring-its-characters","status":"publish","type":"post","link":"https:\/\/microvibenews.com\/?p=2710","title":{"rendered":"Disney signs deal with OpenAI to allow Sora to generate AI videos featuring its characters"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p id=\"speakable-summary\" class=\"wp-block-paragraph\">The Walt Disney Company <a href=\"https:\/\/openai.com\/index\/disney-sora-agreement\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">announced<\/a> on Thursday that it has signed a three-year partnership with OpenAI that will bring its iconic characters to the company\u2019s Sora AI video generator. Disney is also making a $1 billion equity investment in OpenAI.<\/p>\n<p class=\"wp-block-paragraph\">Launched in September, <a href=\"https:\/\/techcrunch.com\/2025\/09\/30\/openai-is-launching-the-sora-app-its-own-tiktok-competitor-alongside-the-sora-2-model\/\">Sora<\/a> allows users to create short videos using simple prompts. With this new agreement, users will be able to draw on more than 200 animated, masked, and creature characters from Disney, Marvel, Pixar, and Star Wars, including costumes, props, vehicles, and more.<\/p>\n<p class=\"wp-block-paragraph\">These characters include iconic faces like Mickey Mouse, Ariel, Belle, Cinderella, Baymax, Simba, as well as characters from Encanto, Frozen, Inside Out, Moana, Monsters Inc., Toy Story, Up, and Zootopia. Users will also be able to draw on animated or illustrated versions of Marvel and Lucasfilm characters like Black Panther, Captain America, Deadpool, Groot, Iron Man, Darth Vader, Han Solo, Stormtroopers, and more.<\/p>\n<p class=\"wp-block-paragraph\">Users will also be able to draw on these characters while using ChatGPT Images, the feature in ChatGPT that allows users to create visuals using text prompts. <\/p>\n<p class=\"wp-block-paragraph\">The agreement does not include any talent likenesses or voices, Disney says. <\/p>\n<p class=\"wp-block-paragraph\">\u201cThe rapid advancement of artificial intelligence marks an important moment for our industry, and through this collaboration with OpenAI we will thoughtfully and responsibly extend the reach of our storytelling through generative AI, while respecting and protecting creators and their works,\u201d said Disney CEO Bob Iger in a statement.<\/p>\n<p class=\"wp-block-paragraph\">Disney says that alongside the agreement, it will \u201cbecome a major customer of OpenAI,\u201d as it will use\u00a0its APIs to build new products, tools, and experiences, including for Disney+.<\/p>\n<div class=\"wp-block-techcrunch-inline-cta\">\n<div class=\"inline-cta__wrapper\">\n<p>Techcrunch event<\/p>\n<div class=\"inline-cta__content\">\n<p>\n\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__location\">San Francisco<\/span><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__separator\">|<\/span><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__date\">October 13-15, 2026<\/span>\n\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p class=\"wp-block-paragraph\">\u201cDisney is the global gold standard for storytelling, and we\u2019re excited to partner to allow Sora and ChatGPT Images to expand the way people create and experience great content,\u201d said Sam Altman, co-founder and CEO of OpenAI, in a statement. \u201cThis agreement shows how AI companies and creative leaders can work together responsibly to promote innovation that benefits society, respect the importance of creativity, and help works reach vast new audiences.\u201d<\/p>\n<p class=\"wp-block-paragraph\">It\u2019s worth noting that <a href=\"https:\/\/techcrunch.com\/2025\/06\/11\/disney-and-universal-sue-midjourney-alleging-ai-related-copyright-infringement\/\">Disney has sued the generative AI platform Midjourney<\/a> for ignoring requests to stop violating its intellectual property rights. Disney also sent a <a href=\"https:\/\/techcrunch.com\/2025\/10\/01\/character-ai-removes-disney-characters-after-receiving-cease-and-desist-letter\/\">cease-and-desist letter to Character.AI<\/a>, urging the chatbot company to remove Disney characters from among the millions of AI companions on its platform.<\/p>\n<p class=\"wp-block-paragraph\">Disney\u2019s agreement with OpenAI indicates the company isn\u2019t fully closing the door on AI platforms.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/techcrunch.com\/2025\/12\/11\/disney-signs-deal-with-openai-to-allow-sora-to-generate-ai-videos-featuring-its-characters\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Walt Disney Company announ&hellip; <\/p>\n","protected":false},"author":1,"featured_media":2711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[249],"tags":[1698,703,2797],"_links":{"self":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts\/2710"}],"collection":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2710"}],"version-history":[{"count":0,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/posts\/2710\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=\/wp\/v2\/media\/2711"}],"wp:attachment":[{"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microvibenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}